MKy - Jewelry Brand
MKy — an author's jewelry brand by Mykyta Kunitsky, creative director and founder of the legendary Hiaynderfyt, which was featured in the Forbes "30 under 30" list in the "Fashion & Design" category
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Launch of advertising on Instagram and the website
Focus on organically curated collections, sets, and new arrivals
Promotion of posts and stories
live footage from the workshop, photoshoots with a model, videos from Mykyta himself
Geotargeted event support
Advertising to raise awareness of events in Warsaw and Germany
Building a loyal audience in Poland and beyond
Conclusion
Thanks to our advertising, people feel that their jewelry is handcrafted and made with soul — not just a visual, which increased brand loyalty and awareness.